I am a Senior Lecturer in the Management and Organizations Department at the Kellogg School of Management and the Associate Director of the Northwestern Institute on Complex Systems (NICO). I am also an affiliated faculty member with the recently launched Program on Data Analytics at Kellogg (PDAK).
My research focuses on how individual interactions aggregate to produce collective outcomes in management, economics, political science, and public health. I am especially interested in networks and social contagion, information aggregation, and markets with positive feedbacks. Topics my research examines include forecasting innovation adoption trends, the wisdom of crowds, how information and products spread through networks, the impact of social influence on marketing strategy, and why people turnout to vote.
I teach two courses at Kellogg, both of which are part of the Program on Data Analytics at Kellogg: I developed the elective course Social Dynamics and Network Analytics (Social-DNA), and I also teach the Kellogg core course Business Analytics.
You can download my CV here.