Of Monsters and Men — How an Icelandic Band Exploded using the Web
Bo Olafsson, a Kellogg student that took Social Dynamics and Networks with me this past fall quarter, put together a nice slideshow explaining how a little known Icelandic band, Of Monsters and Men, became a huge US success without ever visiting the country. Check it out:
How an unknown Icelandic band became a huge success in the US without even visiting
View more presentations from Bo Olafsson
Interestingly, Bo's slides have become a mini viral phenomenon themselves garnering press attention in both Iceland and the US:
- Vísir (Icelandic News): Rýnt í vinsældir Of Monsters and Men
- Iceland Review (Icelandic Tourism Magazine - German version): Der erstaunliche Aufstieg Of Monsters and Men
- Iceland Review (Icelandic Tourism Magazine - English verison): Of Monsters and Men Slideshow
- Paste Magazine (US Culture Magazine): How Of Monsters and Men Became The Next Big Thing
- Rjóminn (Icelandic Music blog): Ameríkuævintýri Ævintýri Of Monsters and Men greint í þaula